Gaming has become the world's most valuable entertainment industry, eclipsing movies and music combined. That's why we're launching "Game Jam," where we're reinventing how the gaming industry discovers and develops the next generation of innovation. Gaming has evolved from niche hobby to cultural cornerstone. It's now the primary stress relief outlet for millions. Yet while the industry's dominance is clear, what fascinates us most are the unexpected ways technology is reshaping not just how we play games, but how we connect, create, and express ourselves through them.
Max Albert
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