Welcome to The Business & Marketing Shelf, a podcast where the most influential books on marketing, strategy, and business growth are brought to life. Each episode unpacks key lessons, frameworks, and real-world insights from top thinkers — from timeless classics to modern bestsellers. Whether you’re a marketing director, entrepreneur, or business enthusiast, you’ll discover practical ideas to sharpen your strategy, understand consumer behavior, and build stronger brands. Join us to explore how great ideas turn into powerful actions in the world of business and marketing.
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