The New Skool

What’s This Podcast
About?

Welcome to Season 3 of The New Skool Podcast—where we cut through the noise to help RIA execs and changemakers like you confidently own organic growth. I’m Candice Carlton, Head of Strategy at Ficomm, here to guide you in marketing strategies that actually work. This season is your unapologetically fearless guide: how to stand out with authenticity, sequence activities for real results, and measure what matters. We’ll dive into handling cold leads, smashing growth plateaus, helping your advisors accelerate referrals, and nailing your social media game—no cookie-cutter advice, just what matters to move the needle. And, of course, it’s vulnerable, real, and New Skool. Ready to rethink growth? Let’s get to work. Make sure to subscribe for future episodes and if you dig the content, a review is always wildly appreciated.