Kristina Jaramillo and Eric Gruber
ABM Done Right - A Personal ABM Podcast
Categories
Marketing, Business, Management
Number of episodes
106
Published on
2025-02-11 13:00:00
Language
English
Categories
Marketing, Business, Management
Number of episodes
106
Published on
2025-02-11 13:00:00
Language
English
As ITSMA and TechTarget report that 66% of ABM programs underperform, Kristina Jaramillo (President of Personal ABM) and Eric Gruber (CEO of Personal ABM) talk to sales and marketing leaders about what's working, what's not working, and how ABM needs to evolve. Along with account-based sales and marketing insights from Kristina and Eric, you will learn from leadership at Challenger, Demandbase, Okta, Uniphore, Alyce, Highspot, Gong, Critical Start, Longbow Advantage, Proof Analytics, Narrative Science, and many others. Come back each week for new content as we try to share new podcasts each Monday or Tuesday. This podcast is hosted by Personal ABM. You can learn more by going to PersonalABM.com
© 2025 ABM Done Right - A Personal ABM Podcast
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