Gary Bailey
JOBS-LED PRICING
Jobs Led Pricing turns: Features bundle into Tasks Tasks bundle into Jobs Jobs then - Go To Market and Price - as Agents. Most products proudly display nine or so features above the fold. Of course, there are many more. But let's focus on the top 9 for now. Think of the top 10 tasks that your customers do with these features. Select and deselect the features required for that task. And then the next. And so on. Then, assign each task to a Job number. Then, Price and Market the Job.
2025 Gary Bailey
Sign up to track rankings and reviews from Spotify, Apple Podcasts and more.