Dr Gizelle Willows
Nudging Financial Behaviour
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In this series, it’s my goal to help you recognise the biases that can subtly – and sometimes not so subtly – pull or push your thinking into making decisions about your finances that aren’t entirely rational. When you’re able to recognise these pushes and pulls, you’ll be able to make smarter choices about your money, and hopefully end up saving and earning more.
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