WiseTrack Co.
The Advantage with Mike Wystrach
The Advantage is a weekly show for founders and operators. The people building DTC, CPG, and e-commerce companies. Hosted by Mike Wystrach, who built Freshly to $550M+ in revenue and its 2020 sale to Nestlé in a deal valued at up to $1.5 billion, and now invests in and builds consumer businesses. Every episode is a candid, tactical conversation with a founder or operator about how they actually did it: the fundraises that nearly died, the pivots that worked and the ones that didn't, the channels that scaled, the hires that mattered, and the numbers behind them. New episodes every week. Follow the show so you never miss one.
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