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Frameworks is the show about the decision rules underneath consequential lives. Jordan West goes inside the books, letters, interviews, and defining choices of founders, thinkers, and historical figures, then tests each framework against his own experience building brands and agencies, navigating exits and bankruptcy, and trying to build a life where ambition does not consume everything else. Every episode: one problem, one framework, one experiment. Ideas you can build a life on.
Jordan West
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