Erik Bijleveld
Rethinking Rewards: The Psychology of Incentives, Reinforcers, and Money
In Rethinking Rewards, psychologist and academic Erik Bijleveld (Radboud University) explores the complex and often controversial role of rewards in shaping human behavior. Drawing on insights from psychology, management science, economics, and anthropology, this four-part podcast examines how incentives influence our behavior—and why experts and lay people often disagree whether rewards do harm or good. Designed for students, alumni, and curious minds alike, Rethinking Reward invites you to learn about what motivates us, and why it matters.
Erik Bijleveld
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