The Art of Branding

What’s This Podcast
About?

Welcome to "The Art of Branding," the brand strategy podcast for entrepreneurs and service-based businesses to shift your business from "just another" to "the one" and from boring to, well, your version of badass. Each week, differentiate to dominate with your host, Beatrice Gutknecht, aka #BadasserybyB, and badass guests unleashing their expertise on everything from building a solid why and positioning to developing a visual identity and globalizing your brand. Your business deserves a badass presence. Learn how to get started at: https://www.badasserybyb.com

Podcast Copyright

Beatrice Gutknecht