Robyn Abou Chedid
The Brand of YOU
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Welcome to The Brand of YOU, the Middle East’s only podcast dedicated to personal brands. Hosted by Robyn Abou Chedid, one of the Middle East’s leading personal branding experts, this is where she sits down on her signature purple ball, with founders, executives, creators, entertainers and high-profile individuals across many industries who’ve turned their name into their greatest asset. We dive into how they got seen, how they reinvented themselves, how they created opportunities, and how they turned that visibility into influence, impact, and income. The best part? Every episode leaves you with ideas, strategies, and mindset shifts you can apply directly to your own brand. It’s elevated. It’s fun. It’s insightful. And it might just change the way you think about yourself and the opportunities you’re capable of creating. Because your greatest asset isn’t your company or your résumé. It’s the brand of YOU.
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