Kristi Bridges
The Irresistible Factor
Categories
Marketing, Business, Entrepreneurship
Number of episodes
147
Published on
2025-04-09 21:00:00
Language
English
Categories
Marketing, Business, Entrepreneurship
Number of episodes
147
Published on
2025-04-09 21:00:00
Language
English
The Irresistible Factor Podcast focuses on brands in the health and wellness space that want to become irresistible to consumers, investors and retailers. Kristi Bridges is the President and CEO of The Sawtooth Group where she has worked for over 20 years to create innovative, relevant strategies to bring brands and their consumers closer together. She is one of the creators of I-Factor®, the first and only research tool designed to understand today's digital consumer's relationship to brands.
© 2025 The Irresistible Factor
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